Defeatist Advancements Amid Corona
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Business would not be the same as it was earlier…say for some time (to be on positive note). Corona outbreak across the nations has left a negative impact on advancements of not just business but economy as a whole. Shut … Read More

Industry Insights that could impact your Business…
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What are industry insights??? This question always comes to mind when we discuss changing scenario of the business. Be it performance, be it strategy formulation or any other commercial update of business, industry insight plays a major role in it. The … Read More

The Gap in Advertising and Promotion
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Advertising and promotion, both have taken birth from broader concept of Marketing. But their meanings and area of expertise is quite different. Advertising mainly relates to messages which are sent directly sent to target through medium of newspapers, magazines, T.V, … Read More

Cash Cows
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A cash cow is a business, product or an asset that once required and paid off, produces consistent cash flows over its life span. It also refers to a company that is having big market share in slump or slow … Read More

The Complication with Strategy Formulation and Execution
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Only 9% of the companies turn their strategies into actual outcome. Even the well build up companies with extreme resources and deep pockets often fail to strategize their line up of activities. One of the main reasons behind this failure … Read More

Growth & Stability
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In today’s cut throat business world, a company should and must always remain competitive, innovative and risk taker to be in race of success. The simple funda is if you are not growing that means you are declining. you can … Read More

Brand Expansion
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Companies have different ways to flourish. Some build brands and some expand the existing. Establishing a new brand has always been very pricey option. Therefore brand expansion is the best way to reap in the brand’s growth probable. In the … Read More

Be your own boss!
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Don’t be afraid to step up… Franchise room is quite a competitive market. One has the opportunity to defy negativity and create a successful franchise agreement among the league of unbeaten tycoons. Franchise is all about creating brain waves, planning, … Read More

Franchising V/S Licensing
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Franchising is an extension or replica of existing running business. The model may vary but the concept of expansion remains same. When you buy a franchise, you pay a fee upfront to get the brand name of a company, get … Read More

Franchising – The Future of Business in India
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If we say that franchising is the future of businesses in India, its not at all wrong in any sense. The systemized business models and straight lined operations backing a business identity is always cake walk for investors. Streamlined procedures … Read More

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